RISE SUPER BOWL
LEADERSHIP PROGRAM
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EMPOWERING BAY AREA COLLEGE STUDENTS TO BE LEADERS FOR RACIAL EQUITY AND SOCIAL JUSTICE
Leading up to Super Bowl LX, RISE is holding our seventh annual Super Bowl Leadership Program.
Beginning in late 2025 and continuing through Super Bowl Week in 2026, these programs will empower select college student leaders from the Bay Area to be leaders in creating solutions for reducing racial inequities and injustices in their communities.
The program will break down barriers and build relationships among participants with a cross-section of races and socioeconomic backgrounds, and incorporate engagements with athletes, sports professionals and social justice leaders.
About RISE
RISE is a national nonprofit with a mission to educate and empower the sports community to eliminate racial discrimination, champion social justice and improve race relations.
Working across all sports at all levels, RISE's programs create safe spaces to discuss diversity, empathy, and perspective taking in ways that promote important and often difficult conversations around social justice and leadership in order to support activism and meaningful change within communities. Rooted in our dynamic, interactive curriculum that increases an understanding of racial equity and builds cultural competence, RISE programs empower people of all ages to be champions of change.
What to Expect
The RISE Super Bowl Leadership Program connects with young leaders from the Bay Area to participate in cultural and community-focused programming and projects focused on empowering and connecting communities working towards racial justice. Students in the program will discuss the ways in which they can become activists and leaders in their communities. In the months leading up to the Super Bowl, participants will develop projects that will showcase their learning, creativity and leadership skills developed during the program.
All participants are required to sign a media waiver, as photo and video content captured from the program could be featured by RISE, the NFL and other partners. Participants will have the opportunity to have their projects highlighted on the RISE website and social media.
Recap of RISE's Super Bowl LV Leadership Program.
This year's program:
- College: Consists of up to ten sessions beginning in Fall 2025 with the final session taking place in February 2026.
- Educates and empowers young leaders to advocate for meaningful change in their communities (a total of 30-50 college students will be selected to participate).
- Promotes valuable connections between students, student-athletes, pro athletes/coaches and other community leaders.
- Includes added incentives including special guests, swag bags, networking with sports professionals, unique virtual and in-person experiences around the Super Bowl and more!
The program is centered around a project that each student completes with guidance from RISE staff, local and national experts, and professional athletes.
Organization Overview:
RISE is a national nonprofit that educates and empowers the sports community to eliminate racial discrimination, champion social justice and improve race relations. Through partnerships and programs, we inspire leaders in sports to create positive change on matters of race and equality.
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