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RISE AT SUPER BOWL LV Empowering Athletes and Bridging the Equity Gap

RISE executive a series of events and programs during Super Bowl Week that tackle issues such as inequities in education and the digital divide, and empower the sports community to be leaders for addressing systemic racism, uniting our country and creating a more inclusive and equitable society.

Programming includes our Sixth Annual Super Bowl Critical Conversation, Super Bowl Multi-Week Leadership Program celebration, brand new Champions of Change virtual fan experience and special Super Bowl editions of our podcast.

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Super Bowl MVP Patrick Mahomes highlights Sixth Annual RISE Super Bowl Critical Conversation

RISE’s Sixth Annual Super Bowl Critical Conversation features NFL players addressing the question, “What comes next?” after our nation experienced a reckoning on race and an unprecedented wave of athlete activism this past year. We explored how athletes can maintain the momentum for change that swept the nation in 2020, and best tackle issues of systemic racism, civic engagement and racial and social inequities that the global pandemic has further exposed. The event features a conversation with Kansas City Chiefs All-Pros Patrick Mahomes and Tyrann Mathieu, and a panel of Walter Payton Man of the Year nominees in Trey Flowers (Detroit Lions), Justin Simmons (Denver Broncos) and Andrew Whitworth (Los Angeles Rams). CBS Sports Lead NFL Reporter Tracy Wolfson moderates both discussions, which also feature RISE CEO Diahann Billings-Burford.

For further details, contact Ian Cutler and Jared Shanker at media@RISEtoWIN.org.

Super Bowl LV to Feature RISE’s New Champions of Change Virtual Fan Experience

On Feb. 2, RISE launched its new Champions of Change virtual fan experience, bringing what is typically only available onsite at Super Bowl Experience presented by Lowe’s to fans across the country.

Champions of Change takes fans on a multi-sensory journey designed to educate, evoke empathy and inspire action, while highlighting the impact sports has on inspiring social change. Fans will hear firsthand stories from NFL players on their experiences with race, discrimination and activism, and explore the RISE Road to Progress, an interactive timeline that chronicles the historic intersection of sports and social justice. Fans can also take the RISE pledge to End Racism.

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RISE’s First National Super Bowl Leadership Program Celebrates Students and Athletes Fighting for Racial Equity

The RISE Super Bowl Leadership Program culminated on Tuesday, Feb. 2, as students from across the country gathered virtually with NFL players and executives to present their months-long projects offering solutions to address inequities in education. Jesse Washington of ESPN’s The Undefeated moderated a discussion with Denver Broncos Safety and Walter Payton Man of the Year Nominee Justin Simmons, Los Angeles Rams Vice President of Community Affairs and Engagement Molly Higgins and four students from the program that outlined specific plans of action to reduce racial inequities and injustices in the education system. In November 2020, RISE began engaging this group of collegiate and high school students and athletes to further educate and empower them to advocate for meaningful change in their communities.

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Champions of Change: The RISE Podcast - Super Bowl Specials

For the fourth consecutive year, Champions of Change: The RISE Podcast is hosting special Super Bowl episodes, interviewing NFL players, executives and more. Guests include Jennifer King, assistant running backs coach for the Washington Football Team who is the first Black female assistant coach in NFL History, and former NFL Commissioner and RISE co-chair Paul Tagliabue.

Be sure to follow us throughout the week leading up to the Super Bowl on Feb. 7 to catch our latest interviews. You can find and subscribe to our podcasts on: Spotfiy, Apple Podcast, Google Podcasts, Radio.com, iHeartRadio, Stitcher, TuneIn and SoundCloud. Champions of Change: The RISE Podcast provides leaders in sports a platform to share their perspectives on matters of race, diversity and inclusion within sports and society. We discuss athlete activism, highlight how athletes and other leaders in sports positively impact their communities, and talk about the power of sports to bring people together and improve race relations in our country.

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